J. Trent adams

Founder / Chief Innovator

J. Trent Adams is the Founder and Chief Innovator at matchmine LLC. Trent conceived of the science that underlies the matchmine media discovery platform while he was Chief Innovator for The Kraft Group Sports Properties, owners of the New England Patriots.  He was the architect of their web portals and e-commerce solutions.  He also produced the first of its kind direct-to-digital video show and the first live online media experience to later be broadcast on television.

Before joining KGSP, Trent worked as an Information Architect for TVisions, and was a digital effects designer for television programming and advertising. He earned his bachelor's degree majoring in astronomy, with minors in physics and computer science as well as a correlate in film from Vassar College in New York.

As part of his Chief Innovator role at matchmine, Trent is a thought-leader in the web 2.0 space. He is also an active contributor to the DataPortability Project. As a member of the Data Portability Steering Action Group, his role includes facilitating communication among various working groups and initiatives. His primary focus has been to bridge the discussion between the rapid-fire Web 2.0 camp in Silicon Valley and the historically more academic standards communities based around Boston. He was recently quoted in an article in PC World and continues to help shape the vision for this project.